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The Art of Marketing Art
The Rijksmuseum in Holland had an idea: Let’s bring the art to the people and then, hopefully, they will come to see more—at the museum. They took Rembrandt’s 1642 painting “Night Watch”,* brought the characters in it to life, and placed them in a busy shopping mall. The results are here to see: __________________* “Night Watch” is a name the painting had acquired because dirt and layers of varnish had darkened the canvas.Read More
Joseph Hutchison, Colorado Poet Laureate 2014-2019, has published 20 collections of poems and edited or co-edited three poetry anthologies. He currently directs two master’s-level programs for University College at the University of Denver: Professional Creative Writing and Arts & Culture Management. Joe lives with his wife, Melody Madonna, in the mountains southwest of Denver, Colorado, the city where he was born. 
